Customer delight is a major goal for every business. Happy customers build credibility. Unhappy customers are bad news. Here’s the challenge, for every customer who bothers to complain, 26 other customers remain silent. I know you’re busy, but are you actually listening? If you are, you can prevent many problems and solve others faster.
A logo is possibly the most pivotal element of business marketing. It can be the sole reason a buyer chooses you over a competitor or it can desperately hurt your marketing efforts. It conveys invaluable information…
![Veterans: Locked and Loaded for Business [infographic]](https://www.go17blue.com/wp-content/uploads/2014/10/military-leadership.jpg)
11 Ways Military Training Correlates with Business Success – Infographic
As leaders of our companies, committees, departments or communities, we may from time to time run into frustrated or even angry sentiments equivalent to “Leader, lead thyself.” There are 2 principles…
We’ve found that hard-working business people don’t have time to learn complicated jargon. And really, who does? So next time your marketing department or agency starts talking about a shiny new campaign, and they haul out that crazy, sometimes technical marketing lingo… you can show up and show off!
You can use ads and social media to drive traffic, but if it leads your customers to a poor website, you’ve lost your investment. So how do you create a website that will help (not hinder) the process
For years website and SEO professionals have focused on robots, keyword tags and search algorithms. Many businesses and experts have been so focused on the search engine robots that they have forgotten someone even more important: the human searcher.
Social media is a powerful tool for attracting visitors, converting leads, closing sales and even CRM. It’s a living, breathing conversation where thoughts, ideas, humor and information are shared. Formulating a Social Media Strategy as part of your larger inbound marketing approach, helps you make the most of
These characteristics and others make the military consumer market highly attractive. So attractive that unscrupulous marketing tactics have been aimed at exploiting them. How can businesses market to the military consumer in a way that is trustworthy?
