Brands can get tired. Over time, they can start to lose their pulse and relevance with customers, stakeholders and employees. Sometimes, even a shot of espresso to the marketing budget won’t help. This is a good time for a brand checkup.
Color engages people. Research says over 62% of choices are based on colors alone. Here’s more on why color relevance is powerful.
To eclipse your competition, give your customers an experience that’s rare, noteworthy and memorable. Learn about the 5 strategic areas where your brand can surpass and eclipse your competitors.
This year’s logo trends aren’t to be confused with fleeting style changes, but rather viewed as developments in tried and true practices. From the clean and simple style of minimalism to the return of vintage, these styles will stand the test of time and carry your brand into the future.