The truth is customers want specific things to make their interactions with your brand more meaningful. You don’t have to be a programming ninja (or Jedi mind-melder) to understand what they want and make sure it happens so your customers are happy.
A logo is possibly the most pivotal element of business marketing. It can be the sole reason a buyer chooses you over a competitor or it can desperately hurt your marketing efforts. It conveys invaluable information…
Start early to make sure you have a plan, the materials you need, extra hands for breaks and a way to connect with interested visitors. If you plan ahead, you have the ability to connect with customers, meet vendors and be remembered later for referrals. Here are 5 tips to get you heading in the right direction.
If your brand was a person, how would it look? Sound? Act? — These are the questions we ask our clients and their customers when we are helping them to refine or establish a brand persona. Social media is a powerful way to bolster your brand’s personality and connect with customers. There are plenty of cases where brands have made major missteps in their online relations, but there are also many cases where a brand’s social presence has defined their personality, won brand-fans and boosted sales tremendously, sometimes in just seconds.
Here are some basic steps to help you establish and make the most of your own website, without breaking the bank.
5 really great avenues to promote your business online for little or no cash that can make a real difference in the calls, leads and sales you get. Let’s take an “overview” look at these options briefly here in Part 1 of this series.