Facebook’s built in split testing feature makes it easier to verify if your ads are resonating with customers. Learn how to set up a testing campaign in this step-by-step guide.
While a custom social media strategy is needed, there are a few etiquette guidelines everyone should follow online. That’s why we created this little Facebook guide to help you keep your fans happy and coming back for more…
Social media is like NASCAR – a fast-paced thrill ride where victory laps are celebrated and one wrong move could result in disaster. Here are 3 companies who are making all the right turns and taking the lead on the social media track.
Breathe! You’re fine, this is not an IRS audit! A social media audit is a check you or your marketing department should perform quarterly. It keeps your brand up-to-date across all your profiles and prevents problems like forgotten groups or outdated contact info. It’s a simple check to make sure what you’re posting and sharing is keeping your audience entertained, interested and engaged.
It’s interesting that the obvious disconnect from force interruption marketing has not reduced the amount of information people are sharing and gathering. Your customers are on mobiles, Googling everything, and enjoying social content, video and more – on their own – everyday!