A polite chirp woke me up early Saturday morning letting me know I had a bucket of emails to go through. I started at the top of the list and hit trash can after trash can deleting sale offers, free pizza, political messages and more. But then, as an email loaded, something caught my eye and…
Press releases and PSAs are an art form, but one quickly being replaced by more flexible and digital media options. But with a little research and some time, you can add traditional and digital releases as effective weapons in your low-cost marketing arsenal.
Email is perhaps the most overlooked method of digital marketing today. It’s the mainstream of business communication. What’s more, email marketing has one of the highest returns on the dollar. With the tools available today, you can have professional looking messages reach your audience and not just the “junk box.”
Here are some basic steps to help you establish and make the most of your own website, without breaking the bank.
5 really great avenues to promote your business online for little or no cash that can make a real difference in the calls, leads and sales you get. Let’s take an “overview” look at these options briefly here in Part 1 of this series.